4Cs of San Mateo County, the local resource and referral agency, partnered with VIVA to create a communications plan and updated website to better meet the functional and linguistic needs of the community they serve. VIVA facilitated 4Cs executives, the board of directors, and other community stakeholders through a communications planning process to establish communications goals, audiences, objectives, key messages, and communications strategies.
Using the insights garnered during the planning process, VIVA created a new, bilingual website that better reflects the brand and resources offered by 4Cs, including easier search functionality and cross promotion of county-wide partnerships that support the families of San Mateo.
Key activities of this partnership:
- Communications Plan Development
- Content Development and Copywriting
- Graphic Design
- Meeting Facilitation
- Stakeholder Interviews
- Website Development